Probability and mfuse in Internet Games Deal

Posted by admin | Other Articles | Saturday 4 July 2009 8:53 pm

Two well established UK casino companies in the mobile gambling sector, technology provider Mfuse and AIM listed Probability plc have teamed up in a mutually beneficial agreement that will see a bigger and wider section of games available for the growing numbers of gamblers on the go.

Probability, which has developed more than 30 mobile games, is the first company to make use of Mfuse’s mobile gambling platform, which links directly to betting firms including Betsson, Bet365, Gala Coral Group, Ladbrokes, Sky Bet, Sporting Index, Sportingbet, Paddy Power and William Hill, reported The Guardian newspaper this week.

Mobile gambling is booming despite the recession, the newspaper reports, quoting independent experts Juniper Research which estimates that the global mobile gambling industry will be taking $16.6 billion worth of bets – ranging from casino betting and lotteries to sports betting – by 2011, up from $1.35 billion in 2006.

London-based Mfuse’s NOVO Open API platform is now open to any game developer who wants to pitch games to the company’s partners. Pro

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